1 post tagged “cargaint tube ad”
When I walked onto the platform at Holland Park tube station last week, I was confronted by a ten foot picture of a man's smug face, mindlessly gurning back at me. 'I don't like that man's face', I thought to myself, then went back to innocently thinking about rum or champagne or lush or whatever else was lurking about in my mind that day.
It wasn't until the next day that I actually read what the poster said:
"Chris had a long face. The wife wanted a new family car and this had the potential to blow a huge hole in his finances, not to mention the other plans he had for his money.
A little bird told him to get down to Cargiant where he bought a quality used car that kept the wife more than happy and saved himself a tidy little sum in the process. Just enough for a wicked weekend in Paris…
… with the girlfriend, tweet tweet!"
As Fucking if! Since when has it been acceptable to use adultery to advertise cheap cars! And that's not the worst of it. 'The Wife', is seemingly just a figure of nuisance in this man's life, getting in the way of him spending money on luring women into his filthy man-trap. Who were the people who came up with this advert aiming it towards? Is the adulterous male really that much of a captive market for shit old cars?
To top it off, just in case you are not disgusted enough by the hideously immoral theme of the advert, Chris' goony face, or the nastily chauvinistic tone, they have used the phrase 'tweet tweet'. Tweet Tweet? What the fuck does that even mean? So now the advert is degrading to both the wife and girlfriend. Nice.
Cock Off Cargiant.
